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Category Archives for Give It A Go

Take “The Listing Site Independence” Challenge

So it’s been a number of years in the making: my desire to entirely wean our vacation rentals off the major listing sites. I chose to quietly take on the challenge about 3 years ago, when this blog started

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Vacation Rental Marketing Makeover Session 1.7: Amy’s Advice To Others

If you haven’t heard, I am working to totally makeover one lucky vacation rental owner’s marketing portfolio live (and step-by-step) for my subscribers to follow. You can read all the prior posts here. Dear

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Announcing The Winner Of My Owner Marketing Makeover Project

The winner of my contest, where I will be commandeering an owner’s vacation rental marketing and showing how I succeed for the world to see, is… Amy Firmani, I wanted to first thank

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Is This The Most Daring Vacation Rental Marketing Project In The Industry?

Note: This contest is now over. You can read about the winner and see all the posts here. I am going to do a massive vacation rental marketing makeover for one lucky property, and I plan to document, step-by-step,

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Here’s Why The Odds Are Stacked Against You

  I recently read a book called Youtility by one of my favorite marketing experts Jay Baer and decided to apply his conclusion to our vacation rental niche: due to circumstantial evidence, I would

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