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Vacation Rental Marketing Makeover Session 1.4: Amateur vs. Professional Photos

If you haven’t heard, I am working to totally makeover one lucky vacation rental owner’s marketing portfolio live (and step-by-step) for my subscribers to follow. You can read all the prior posts here. What

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Vacation Rental Marketing Makeover Session 1.1: Titles & Descriptions

If you haven’t heard, I am working to totally makeover one lucky vacation rental owner’s marketing portfolio live (and step-by-step) for my subscribers to follow. You can read all the prior posts here. The

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Vacation Rental Marketing Makeover Session 1.0

So today is the day I’m starting Amy Firmani’s vacation rental marketing makeover! If you didn’t read about the amazing application process that brings us to this point, you can see all the posts

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Vacation Rental Photographer Test: Before and After

Debbie Martin, the owner of Pilrig House Apartments, was not unlike a lot of my subscribers. Her fleet of 3 apartment rentals in Scotland was a good, thriving business. She had been a previous finalist

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Naming A Vacation Rental – Why Your Property Needs A Name

If you are serious about your vacation rental, you need to represent something. This article explains how to go about creating a name brand so that vacationers will be drawn to your identity.

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Vacation Rental Pictures: The Before & After

OK so you’ve heard me say it time and time again: photographs are perhaps the most defining factor in setting yourself apart from your competition and booking more nights. But you still haven’t quite

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Good vs. Great Vacation Rental Photography

One of the most popular articles I’ve ever written was a case study about the “Value of Professional Vacation Rental Photos.” If you didn’t read that piece and gain a new perspective

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How Much Are Good Vacation Rental Photos Worth?

It’s no secret that having great photos will help increase bookings at your vacation rental. And so I decided to do an experiment pitting average vacation rental photos up against professional ones. Anyone

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