Doing Things Properly with Tammi Sims – VRMB

Doing Things Properly with Tammi Sims

Tammi Sims is the VP of Customer at Properly, an industry-leading cleaning app with a host of deeper applications. Perhaps more importantly, Tammi (along with her partner Alex Nigg) are visionary vacation rental leaders: they identified a need for this solution way back before anyone could even name the problem. It’s now turned into a blossoming business that simultaneously makes the vacation rental community stronger.

Me in Tammi’s cape after the interview

Tammi is a regular at industry conferences — and it was at VRMA in New Orleans where Tammi was ‘in her element’ — that I got the chance to sit in on a sushi lunch and then record a conversation that goes way beneath the surface (like any good thorough vacation rental professional would) to explore Tammi’s backstory, her borderline-obsession with small details, and some of her concerns and wishes for the future of this movement.

I have had the pleasure of watching Tammi and Alex grow their business over the course of the last few years and it’s been such a treat to watch them evolve, but with the right values, the right priorities and the right attitude about how we should treat one another. The quintessential vacation rental start-up for me. This is a fabulous episode for any property owner or manager who likes to, well, do things properly.

If you want to innovate like Tammi, consider a demo with our friends at PointCentral (free HVAC Analytics included from this landing page):

Here are some links and people mentioned in the episode:

Tammi’s LinkedIn Profile:




Collapsible Funnel and lemon reamer (to get all the juice)

About the Author Matt Landau

Matt Landau is the Founder of the VRMB and the Inner Circle, two online resources dedicated to helping vacation rental owners and managers generate more bookings.