Zaira Guzman is the Director of Sales and Revenue Management at Bluewater Vacation Homes in San Diego. Since San Diego is such a competitive vacation environment, Bluewater's recent occupancy growth (month upon month) isn't attributable to much other than Zaira's dynamic pricing skills, which means changing the nightly rates of properties to generate a fair return for the owner and a great value for the guest. What's most reassuring about Zaira's magic is that it's not done with fancy tools or algorithms but manually, by hand the old fashioned way.
I had the chance to sit down with Zaira in New Orleans during the Vacation Rental Women's Summit.
If you want to innovate like Zaira, consider a demo with our friends at PointCentral (free HVAC Analytics included from this landing page): https://www.pointcentral.com/vrmb/
Here are some links featured in the show:
https://www.bluewatervacationhomes.com/
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