Here in one place are the universal concepts that emerged from 10+ years of rigorous research into the question of what makes vacation rental companies profitable?  These concepts are recognized widely by owners, managers, and vendors throughout the industry.

Which Concept Fits Your Needs?

We've prioritized all marketing concepts based on ROI so that you're focused on the individual projects that matter. Start with Stage 1 and work your way up to Stage 4. Click on a concept to learn more. 

Stage 1

Limited Edition


Customer Zero

Stage 2
Building Blocks


The Feeling of Premium

Stage 3

The Agile Approach

The Agile Approach

Stage 4

Force Field

Don't know where to begin? Cottage Industry 3.0 is a unique model designed to positively disrupt the traditional hotel market. Inspired by the original cottage industry of craftspeople and small batch specialty products — today’s vacation rental professionals wield a secret weapon of technology. Follow the 5 rules of Cottage Industry 3.0 to amplify your style of hospitality and make important decisions about growth. Click here to learn more >>